Certificate III in Design Fundamentals

The Certificate III in Design Fundamentals provides a solid foundation in the principles of designing and creating a range of content including 2D and 3D designs, photographic composition, image editing and video production. If you want to develop expertise in industry standard software and make your mark in the digital economy this is a perfect place to start.

The Certificate III in Design Fundamentals has been customised by our highly skilled staff in collaboration with current industry professionals to provide students with the skills they will need to be successful in the world of design and digital content creation.

This comprehensive course addresses the convergence of traditional graphic design techniques and current digital media disciplines within today’s industry.

What to expect

For the duration of the course, you will work on industry standard briefs that will help you think like a professional graphic designer and digital media producer. At the beginning of the course you will be introduced to what graphic design and video production is, and what you will do as an entry level designer and digital content creator. You will cover both digital (video, online content, etc.) and print based designs (posters, brochures, packaging, etc.).

You will learn the fundamentals of photography, design layout, illustration and video production using the latest industry software including Affinity Photo, Affinity Designer, Affinity Publisher, and DaVinci Resolve. You will be taught how to use these programs but a good grounding in the use of computers prior to starting this course is essential.

In order to successfully complete this course, you should expect to complete some work in your own time. This will include research tasks, completing projects, and practicing the skills and knowledge covered by the course.

If you require foundation skills in graphic design, visual arts or digital content production our Certificate III in Design Fundamentals is an exciting introduction into the world of graphic design and digital content creation. The CUA30720 Certificate III in Design Fundamentals provides a solid foundation in the principles of designing and creating a range of content including 2D and 3D designs, photographic composition, image editing and video production.

Why we have screen and media production units in our graphic design course.

In our internet-centric and e-commerce world, digital video content is King. It is the present - and future - of all business and product marketing. When you consider that by 2020, digital video will constitute over fifty percent of all mobile traffic - and up to eighty percent of all web traffic, businesses and entrepreneurs must now embrace video as their primary and most effective marketing tool.

Ninety percent of all major product marketing now uses video as the central component to their campaigns and learning how to create, manage and distribute digital video content, is becoming the all-important strategy for business in the 21st Century. The goal is engagement with your customers. Digital video advertising has been shown to be six hundred percent more effective in marketing a product or idea than print and direct mail combined.

With three hundred hours of video uploaded to YouTube every minute, two billion video views on Snapchat daily and four billion daily streams on Facebook, now is the best time to learn to create digital content and use it as the major tool to drive sales for your product or business idea.